Which link-building marketplace is actually best if your targets are in Indonesia 🇮🇩? Global rankings hide local differences — a platform that wins worldwide can be mediocre in one market. So we re-ran our 35-marketplace methodology on Indonesian sites only: every site in the price matrix whose top organic-traffic country is Indonesia (per Ahrefs).
That leaves 11,596 real price listings across 2,797 Indonesian-audience sites, with 28 marketplaces qualifying for the ranking (at least 50 Indonesian sites listed).
What we measured
Every marketplace is priced on the same pool of Indonesian sites, so they can be compared head-to-head. Five criteria, all real numbers from the listings — and the sliders below re-rank the table live:
- Catalog size — how many Indonesian sites it sells.
- Best-price wins — how often it holds the cheapest price for a site among all vendors.
- Value per DR — median price ÷ Domain Rating; lower is better.
- Value per traffic — median price per 1,000 real monthly visits; lower is better.
- Site quality — average DR of the Indonesian sites it carries.
The ranking — set your own weights
| # | Marketplace | Score | Indonesian sites | Best-price | $ / DR | $ / 1k visits | Avg DR |
|---|
What the Indonesian data says
- The global winner leads here too. links.me — #1 in our worldwide ranking — also tops Indonesia (score 79.5): 1,387 Indonesian sites and the cheapest price 41.0% of the time.
- Biggest ≠ best. adsy.com lists the most Indonesian sites (2,173) but holds the best price only 17.9% of the time — reach without price leadership.
- topserp.pro is the value pick for audience. Its median cost per 1,000 Indonesian visits ($28.33) is the lowest of any large marketplace here (it ranks #2 overall).
- Shopping around pays. On 40% of Indonesian sites sold by 2+ marketplaces, the priciest listing is at least 2× the cheapest — same site, same link.
How we scored
Dataset: the seotools.info Backlink Pricing matrix — 727k listings across 109k sites — filtered to sites whose top organic-traffic country is Indonesia (Ahrefs metrics). Each criterion becomes a 0–100 percentile rank against the other 27 qualifying marketplaces, then blended with the weights above (defaults 30 / 25 / 15 / 15 / 15 — identical to the global ranking). Nothing is hand-picked: move the sliders and the ranking recomputes instantly. Prices are list prices from the marketplaces' own catalogs.
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