Which link-building marketplace is actually best if your targets are in Sweden 🇸🇪? Global rankings hide local differences — a platform that wins worldwide can be mediocre in one market. So we re-ran our 35-marketplace methodology on Swedish sites only: every site in the price matrix whose top organic-traffic country is Sweden (per Ahrefs).
That leaves 7,640 real price listings across 1,496 Swedish-audience sites, with 24 marketplaces qualifying for the ranking (at least 25 Swedish sites listed).
What we measured
Every marketplace is priced on the same pool of Swedish sites, so they can be compared head-to-head. Five criteria, all real numbers from the listings — and the sliders below re-rank the table live:
- Catalog size — how many Swedish sites it sells.
- Best-price wins — how often it holds the cheapest price for a site among all vendors.
- Value per DR — median price ÷ Domain Rating; lower is better.
- Value per traffic — median price per 1,000 real monthly visits; lower is better.
- Site quality — average DR of the Swedish sites it carries.
The ranking — set your own weights
| # | Marketplace | Score | Swedish sites | Best-price | $ / DR | $ / 1k visits | Avg DR |
|---|
What the Swedish data says
- Sweden has its own winner. Globally links.me leads, but on Swedish sites collaborator.pro takes #1 (score 71.8): 164 sites listed and the cheapest price 33.5% of the time.
- Biggest ≠ best. bazoom.com lists the most Swedish sites (1,031) but holds the best price only 30.9% of the time — reach without price leadership.
- The winner is also the value pick for audience: a median $196.25 per 1,000 Swedish visits — the lowest of any large marketplace here.
- Shopping around pays. On 59% of Swedish sites sold by 2+ marketplaces, the priciest listing is at least 2× the cheapest — same site, same link.
How we scored
Dataset: the seotools.info Backlink Pricing matrix — 727k listings across 109k sites — filtered to sites whose top organic-traffic country is Sweden (Ahrefs metrics). Each criterion becomes a 0–100 percentile rank against the other 23 qualifying marketplaces, then blended with the weights above (defaults 30 / 25 / 15 / 15 / 15 — identical to the global ranking). Nothing is hand-picked: move the sliders and the ranking recomputes instantly. Prices are list prices from the marketplaces' own catalogs.
Back to the blog