Marketplace comparison

ereferer.com vs paper.club: Site Database Overlap & Price Comparison

Data comparison of the ereferer.com and paper.club link marketplaces: 32,814 shared domains (22% overlap), unique inventory, DR, geography, and price on identical sites.

N
Nazar D.
CEO seotools.info · Sep 9, 2026

If you source links from both ereferer.com and paper.club, one number decides how much you overwrite yourself: how much do their site databases overlap? We matched both catalogs on the normalized domain (lowercased, no scheme or www) inside our Backlink Pricing dataset.

71,489
ereferer.com domains
112,252
paper.club domains
32,814
on both
150,927
combined unique

The overlap

38,675 only ereferer.com 79,438 only paper.club 32,814 on both ereferer.com · 71,489 paper.club · 112,252

The two databases share 32,814 domains — 46% of ereferer.com and 29% of paper.club. As a Jaccard index (shared ÷ combined) the catalogs are 22% identical, so about 78% of the combined pool is exclusive to one side.

Running both marketplaces lifts your reachable inventory from 71,489 (ereferer.com alone) to 150,927 domains (+111%) — but 32,814 domains sit in both, so dedupe with a shared suppression list.

Unique inventory

  • 38,675 domains on ereferer.com only (54% of its catalog).
  • 79,438 domains on paper.club only (71% of its catalog).

Where they overlap, who's cheaper?

For the 32,814 shared domains priced on both platforms, comparing the cheapest listing on each:

89%
cheaper on ereferer.com
10%
cheaper on paper.club
$58 vs $106
median price (same sites)
$191
avg price gap / domain

On identical inventory, ereferer.com is the cheaper source 89% of the time (median $58 vs $106 for the same sites). The average absolute price gap per shared domain is $191 — always price-check a placement across platforms before buying.

Quality (Domain Rating)

DR bandOn bothereferer.com onlypaper.club only
DR 80–1000%1%1%
DR 60–794%3%4%
DR 40–5910%9%13%
DR 20–3929%24%22%
DR 0–1956%63%60%

Median DR: 15 shared, 12 ereferer.com-exclusive, 12 paper.club-exclusive.

Geography

#ereferer.comdomainspaper.clubdomains
1France18,676France19,142
2United States5,049Germany9,847
3India2,668United States6,326
4Italy1,940Italy5,267
5Spain1,705Netherlands4,654
6Germany1,387DK3,784
See how ereferer.com and paper.club sit against all other marketplaces in the link-marketplace overlap matrix, or run your own overlap and price checks in Backlink Pricing.

FAQ

Does "on both" mean the same seller?

Not necessarily — a domain can be listed on both marketplaces by the same publisher or different resellers. What's shared is the placement opportunity, which is what you dedupe before buying.

Is a bigger database always better?

No. Overlap, price spread, DR/traffic quality and geography decide value for a specific campaign. Comparing databases is how you buy the same link for less and find inventory a single platform can't offer.

Methodology: catalogs matched on normalized domain; prices are the cheapest listing per platform per domain; DR and country from Ahrefs metrics on the same key. Figures reflect the current snapshot and shift as catalogs update.
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