Marketplace comparison

links.me vs paper.club: Site Database Overlap & Price Comparison

Data comparison of the links.me and paper.club link marketplaces: 56,108 shared domains (20% overlap), unique inventory, DR, geography, and price on identical sites.

N
Nazar D.
CEO seotools.info · Sep 9, 2026

If you source links from both links.me and paper.club, one number decides how much you overwrite yourself: how much do their site databases overlap? We matched both catalogs on the normalized domain (lowercased, no scheme or www) inside our Backlink Pricing dataset.

227,306
links.me domains
112,252
paper.club domains
56,108
on both
283,450
combined unique

The overlap

171,198 only links.me 56,144 only paper.club 56,108 on both links.me · 227,306 paper.club · 112,252

The two databases share 56,108 domains — 25% of links.me and 50% of paper.club. As a Jaccard index (shared ÷ combined) the catalogs are 20% identical, so about 80% of the combined pool is exclusive to one side.

Running both marketplaces lifts your reachable inventory from 227,306 (links.me alone) to 283,450 domains (+25%) — but 56,108 domains sit in both, so dedupe with a shared suppression list.

Unique inventory

  • 171,198 domains on links.me only (75% of its catalog).
  • 56,144 domains on paper.club only (50% of its catalog).

Where they overlap, who's cheaper?

For the 56,108 shared domains priced on both platforms, comparing the cheapest listing on each:

86%
cheaper on links.me
14%
cheaper on paper.club
$134 vs $267
median price (same sites)
$288
avg price gap / domain

On identical inventory, links.me is the cheaper source 86% of the time (median $134 vs $267 for the same sites). The average absolute price gap per shared domain is $288 — always price-check a placement across platforms before buying.

Quality (Domain Rating)

DR bandOn bothlinks.me onlypaper.club only
DR 80–1001%2%0%
DR 60–798%6%1%
DR 40–5922%15%3%
DR 20–3935%33%14%
DR 0–1935%43%83%

Median DR: 28 shared, 25 links.me-exclusive, 4 paper.club-exclusive.

Geography

#links.medomainspaper.clubdomains
1United States26,470France19,142
2France18,847Germany9,847
3Poland12,934United States6,326
4Germany10,514Italy5,267
5India10,300Netherlands4,654
6Netherlands7,149DK3,784
See how links.me and paper.club sit against all other marketplaces in the link-marketplace overlap matrix, or run your own overlap and price checks in Backlink Pricing.

FAQ

Does "on both" mean the same seller?

Not necessarily — a domain can be listed on both marketplaces by the same publisher or different resellers. What's shared is the placement opportunity, which is what you dedupe before buying.

Is a bigger database always better?

No. Overlap, price spread, DR/traffic quality and geography decide value for a specific campaign. Comparing databases is how you buy the same link for less and find inventory a single platform can't offer.

Methodology: catalogs matched on normalized domain; prices are the cheapest listing per platform per domain; DR and country from Ahrefs metrics on the same key. Figures reflect the current snapshot and shift as catalogs update.
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