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UTM Link Builder

Build tagged campaign URLs with utm_source, medium, campaign, term and content — ready to track.

Next step: Keyword Density Checker

About the UTM Campaign Builder

Builds tagged campaign URLs with utm_source, medium, campaign, term and content — so your analytics correctly attributes traffic from ads, emails and social posts.

What this tool checks

Frequently asked questions

What are the required UTM tags?

Source, medium and campaign are the core three; term and content are optional (used mainly for paid search and A/B links).

Do UTM tags hurt SEO?

Use them on campaign links, not internal navigation — and set a canonical, so tagged variants don't create duplicate URLs in the index.

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